Marked slowdown in growth of flat-panel TV demand Sábado, Julio 10th, 2010
Sina Technology News July 9 afternoon news, China Electronic Chamber of Commerce, the Office of Consumer Electronics Survey released the \marked slowdown in volume growth, 1-June demand for 10.5 million units, up 35% over last year, an increase of more than the same period in 2009, down 17 percentage points.
\As the LED, network, 3D technology to cheap nikecompete for the three large, urban markets, will promote the common LCD TV, plasma TV market focus gradually to three, four market shift, the year 2010 three or four flat-panel TV demand in the market will reach 6.2 million units. The other LED TV accounted for the overall ratio of LCD TVs will continue to grow, accounting for expected full year sales will reach 40%, sales of more than 6 million units. The 3D TV by many other conditions, recent sales and does not quickly broke out, the market will be steady, there will be 2-3 years accepted by consumers.
2010 the biggest hot spot is undoubtedly the first half of 3D TV. According to the China Electronic Chamber of Commerce Consumer Electronic Product Investigation Office of Statistics, has been launched and the upcoming 3D TV, color TV enterprises reached 12, and Samsung, Hisense, LG, Changhong’s 3D TV has been the lead in achieving a sale, the Chinese flat panel TV market Competitive upgrade to a new stage. 3D TV viewing mode, with its subversion of the original features were as flat-panel market in the future new growth, but the 3D TV market there are also more universal issues. According to the China Electronic Chamber of Commerce Consumer Electronic Product Investigation Office released \72.5% of consumers were aware of 3D TV, of which 34.4% of consumers have even expressed some understanding of 3D television. However, demand for consumer purchases, research data shows that nearly half of the year of purchase intention of consumers, only 20.3% of consumers have enough to nfl jerseysbuy the idea of 3D TV. 3D TV’s high recognition from the first half of the TV company’s great publicity, and low purchase rate is expected to show most consumers can not accept the time being, 3D TV. The report shows that consumers can not accept the main factors affecting the 3D TV, the expensive and scarce programming resources occupy the top two, were 37% and 28.1%. 3D TV to enter the market competition, however, China’s flat panel TVs will still have certain impact on market structure, 3D technology will become the mainstream technology of television. Even if the 3D display technology to a function of flat-panel TVs there, still can, as a general or even beyond its LED television became a hot product, and change the way consumers watch the original.
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